Raley’s nickelAid 2015 Winner

Media Center: Press Release:  Raley's Customers Select Fisher House Foundation as 2015 nickelAid Recipient
Military Nonprofit to Receive up to $100,000 to Support Military & Veteran Families

WEST SACRAMENTO, Calif. (August 21, 2014) – After nearly 5,000 votes through a Facebook voting campaign, customers of Raley’s have spoken, and they have chosen Fisher House Foundation as the 2015 nickelAid program beneficiary. Every time a customer uses a reusable shopping bag, Raley’s will donate 5 cents, up to $100,000, to Fisher House, who will use those funds to support military families. The Fisher House program provides a “home away from home” for families of patients receiving medical care at major military and VA medical centers. These homes provide free temporary lodging so military and veterans’ families can be close to their loved ones during a medical crisis.

nickelAid was started in 2011 at all Raley’s, Bel Air, Nob Hill Foods and Food Source stores in order to lessen the environmental impact of paper and plastic bag use while supporting beneficiaries who make a positive difference in local communities. Customers can bring in any type of bag—paper, plastic or reusable—to earn the donation, and Raley’s absorbs all associated administrative fees to ensure that 100 percent of funds raised go directly to the year’s nickelAid recipient.

“It is our honor and pleasure to support the Fisher House Foundation through the 2015 Raley’s nickelAid program,” said Jennifer Teel-Wolter, Community Relations Manager for Raley’s Family of Fine Stores. “Our customers have made a huge impact charitably and environmentally through nickelAid during the last three years, and we are excited to provide support to such a meaningful organization next year.”

Fisher House Foundation is a 501(c)(3) organization dedicated to serving military families by providing free lodging close to medical centers while a loved one is receiving treatment. Last year, Fisher Houses served over 22,000 families and saved them more than $35 million in food, lodging and transportation costs. Fisher House plans to use the funds raised through nickelAid to help build Fisher Houses at military/VA medical centers, support existing houses, help military families in need and award scholarships for military dependents.

”We thank Raley’s customers for choosing us as the beneficiary of such a wonderful campaign,” said David Coker, President of Fisher House Foundation. “This campaign is a great way to encourage responsible shopping while paying it forward to support military families when they need it the most.”

Previous nickelAid recipients have included California State Parks, Nevada State Parks, the American Heart Association and public library summer reading programs.


About Raley’s Family of Fine Stores
Raley's is a privately owned, family operated supermarket chain with headquarters in West Sacramento, CA. The company operates 126 stores in Northern California and Nevada under four banners: Raley’s Supermarkets, Bel Air Markets, Nob Hill Foods and Food Source. Raley’s was founded in 1935 by Tom Raley and is a major grocery chain best known for high quality products, fresh produce, fine meats and outstanding customer service. Raley’s strives to make its customers’ lives easier and better by delivering a personalized food shopping experience. For more information, visit www.raleys.com.

About Fisher House
Fisher House Foundation is best known for a network of comfort homes where military and veterans’ families can stay at no cost while a loved one is receiving treatment.  These homes are located at major military and VA medical centers nationwide, and in Europe, close to the medical center or hospital it serves. Fisher Houses have up to 21 suites, with private bedrooms and baths.  Families share a common kitchen, laundry facilities, a warm dining room and an inviting living room.  Fisher House Foundation ensures that there is never a lodging fee.  Since inception, the program has saved military and veterans’ families an estimated $235 million in out of pocket costs for lodging and transportation.

Fisher House Foundation also operates the Hero Miles Program, using donated frequent flyer miles to bring family members to the bedside of injured service members as well as the Hotels for Heroes program using donated hotel points to allow family members to stay at hotels near medical centers without charge.  The Foundation also manages a grant program that supports other military charities and scholarship funds for military children, spouses and children of fallen and disabled veterans.


For Media Requests:
Please call Nicole Townsend at
(916) 373-6209 or email at ntownsen@raleys.com.
Customer Concerns and General Inquiries:
Please call our Raley's Service Center at (888) 221-9762 or via email at service@raleys.com

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