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Three Northern California Parks Receive Grants to Refurbish Basketball Courts Thanks to an Assist From Sprite And Raley's
$20,000 in Grants Awarded to Caldwell Park, McKinley Park and Fair Oaks Park
(Wednesday June 27, 2012)
WEST SACRAMENTO, Calif. – This spring, Raley’s Family of Fine Stores and Sprite partnered to provide $20,000 in grants to refurbish well-worn neighborhood basketball courts through the Sprite Sparks Parks Project. More than 2,600 online votes were cast by Northern California and Nevada residents to show support for their neighborhood park and three winning parks have been identified.
With the help of the National Recreation Parks Association, a national not-for-profit organization dedicated to advancing park recreation and conservation efforts that enhance quality of life for all people, Sprite and Raley’s selected 12 basketball courts in need of repair to be eligible to receive a grant.
“Our goal is to improve communities in inspired ways, and by partnering with Raley’s and local residents they led us to basketball courts where we can make the biggest impact,” said Bob Brown, Executive Vice President of Sacramento Coca-Cola Bottling Company. “By generating support for these critically important play spaces among Sacramento residents, we’re working as a team to ensure our local youth have safe, fun places where they can get together in a positive, active way.”
The top three parks that will receive grants are as follows:
1st Place: Caldwell Park (Redding, CA) — $10,000 Grant
“Financial resources are very lean,” explained Kimberly Niemer, Directory of Community Services for the City of Redding. “Our parks maintenance staff has been reduced by 25%, and materials and supplies money is very lean as well.”
With the help of the local media and the Redding community, word quickly spread and residents supported Caldwell Park by casting their votes. Park representatives plan to have the basketball court refurbished by this fall.
2nd Place: Fair Oaks Park (Fair Oaks, CA) — $5,000 Grant
“Currently, the basketball court is located on an asphalt surface that is cracked and weathered,” explained Maureen Zamarripa, Fair Oaks Recreation & Park District Administrator. “We plan to install a playable surface to make the court more inviting, safe and enjoyable for our users. Once the surface is installed, benches and additional landscaping are planned to beautify the area with the assistance of local community partner groups.”
The Fair Oaks community responded to the challenge of gaining votes with the support of local businesses, schools and community groups. With the help of social media, posters, flyers and word of mouth, the community rallied behind this park and encouraged voting. Park representatives hope to have the new basketball surface installed this fall.
3rd Place: McKinley Park (Sacramento, CA) — $5,000 Grant
“This grant will provide for new standards, goals and backboards, and court striping,” said Jim Combs, Director of Parks and Recreation for the City of Sacramento. “With additional city funding, we will also provide color seal coating for the court and a universally accessible bleacher.”
The improvements to this park will provide a safer, more attractive basketball court, maintaining McKinley Park as a destination court. Park representatives hope to have the upgrades completed by this fall.
“It’s inspiring to see how the community came together and rallied around their neighborhood park,” said Jennie Teel-Wolter, Raley’s Community Relations Manager. “We’re proud to partner with Coca-Cola’s Sprite brand on this exciting effort and we look forward to seeing these basketball courts revitalized to improve the health and vitality of these local parks.”
Editor’s note: Upon completion of the upgrades to these basketball courts this fall, Raley’s and Sprite plan to host a ribbon cutting ceremony to celebrate the enhancements at each of the three parks.
Editor’s note:The other parks that were eligible to receive a grant were: Longfellow Park in Alameda; Metcalf Park in San Jose; Orchard Park in Modesto; Allan Witt Park in Fairfield; Town Square Park in Elk Grove; Royer Park in Roseville; Lembi Community Park in Folsom and two parks in Nevada — Miguel Rivera Park in Reno and Ardmore Park in Sparks.
About Raley’s Family of Fine Stores
About The Coca-Cola Company
About National Recreation and Park Association